MarketEdge.ie was set up in 2019 by Susan Humphreys with one vision in mind – helping small business owners and entrepreneurs discover a faster and more powerful path to attracting the clients that need them most.

B2B is a different ball game

Creating content that appeals to C-Level Executives and Technical Directors is a craft. And using that content to develop a lead generation strategy to keep your audience engaged and move them through the marketing funnel is a skill.

Marketing in the B2B world is a different ball game – we understand that the sales cycle is a long process and often has multiple stakeholders involved in the decision-making process. 

That’s why it’s important to hire the right people with the right crafts and skills to ensure you have a powerful lead generation strategy that consistently converts – this is what sets the team at MarketEdge.ie apart from the rest.


marketing manager // owner

Susan Humphreys

I believe that every project is personal, and as a business we can only be considered successful when our clients see the results too. 

It is my mission to form a good relationship with my clients so we can create that success together. 

I make sure to oversee every project and hand select every team member to deliver the highest standards. 

Only then can we be considered a success.

Why Work With Us?

With over 15 years’ experience working in the technical marketing space, Susan has grown MarketEdge.ie to be a leading provider of digital marketing services to her clients. Each programme has been crafted using tried and tested methods with a firm eye on market trends to ensure we provide the best service to achieve the best outcomes.

We offer a variety of options within our packages because we understand each customer has different needs. From complete social media and communications management to specific channel management options, we have something to suit you.

Contact Susan directly to discuss your specific project requirements. Hello@MarketEdge.ie 

our services

VIP Days

Exclusive full or half-day workshops with Susan focusing on a key area of your business. Development of a marketing plan, social media strategy, email marketing or crafting your signature talk for your anchor activity are just some of the options available on our VIP Days.

Marketing Consulting

Susan is an expert in digital marketing and lead generation strategies for B2B markets. Take an outsider’s perspective to analyse gaps in the business or marketing and identify key growth areas to ensure your brand stays visible and relevant with your target audience.

Marketing Takeover

MarketEdge.ie is your trusted B2B Technical Marketing Partner offering a variety of Marketing Takeover packages. Social media and communications, content writing for case studies, websites, blogging, and email to full scale management of your marketing profile.